Viral marketing at its best: "Get that almost baptised feeling!"

Produced by the Archdiocese of New York, this video drove thousands of New Yorkers to confession during Holy Week. It's a clever, hilarious, witty video I urge you to check out if for nothing more than entertainment purposes, but most importanty, it conveys the message that we continue to be in need of our Savior, and that forgiveness is just waiting for us to respond.

Lent is over, but the chance to purify our souls is always available! As the video notes, "just bring your contrite heart!"